As a roofing business owner, your industry requires a lot of hard work and quality results to stay on top of the competition. You have to be productive with both your labor and time when it comes to making a profit for your roofing company. Most often, failure to recognize unproductivity leads to losing money and roofing jobs. However, once you are able to properly manage your time and work effectively, you can overcome labor struggles and get ahead on projects. This is not only great for business, but also for your employees to learn how to work together successfully. To help you avoid unproductive labor, here are our top three ways to not lose roofing jobs.
1) Improve communication
In the roofing business, it’s important to have both strong internal and external communications. That includes with your team members, customers, contractors, suppliers, and more. Good communication always starts from within the company. If your team communication is poor, that shows through your work on a project. As the roofing business owner, it’s smart to use CRM software to make it easier to communicate between departments. CRM helps to track everyone’s conversations to keep everyone on the same page. It also allows employees to be reachable from anywhere. That way, they have constant access to work information and changes to projects.
Additionally, you should focus on improving customer communication. This will help ensure you don’t lose roofing jobs. Customer experience is a top priority for succeeding in the roofing industry. You can improve customer experiences with CRM by engaging through communication channels like social media, email, website chats, and more. CRM helps you stay in touch with your clients and immediately respond to their needs or concerns.
2) Stay organized
If your roofing projects aren’t well organized, things fall through the cracks. When things fall through the cracks, more problems arise, and a simple job turns into a lost job. Things like jammed schedules, missing materials, and crew shortages all result in unproductive labor. CRM software helps boost productivity by keeping all your contacts and documents organized. One of the most basic skills a roofing salesperson must have is organization. The roofing industry isn’t just a job where you build a roof, but also a relationship with the customer. By keeping your customer’s information organized, you can relate jobs back to the individual, save time, and view specific requests from the client. Doing so will help you make necessary adjustments to a project right away and expand the number of roofing jobs you can take.
3) Know your sales numbers
Seeing your real-time job costs and profits will help you understand what your team needs to do to stay productive or make adjustments on a job. View your project budget, material costs, and more to determine the duration of a roofing job and if it can be completed within the desired timeframe. By knowing your sales numbers, you can figure out how many people should work on a job together to stay on schedule and map out the job from start to finish. This will keep you from taking on roofing jobs that you can’t realistically finish and then end up losing.
Another useful tool is to use the job calculator to see approximately how much money you are losing per month. The amount will help you understand how to prepare budgets and work to reduce costs each month. Test it out below to see how much more you could be earning if you stopped losing roofing jobs.
With the help of CRM software and other roofers’ tools like the job calculator, you can have the correct resources for a job when you need them, and the reasons for losing roofing jobs and money become clearer. Again, to not lose roofing jobs, you should improve communication, become more organized, and understand your sales numbers more accurately. With that, you can fix issues faster and improve productivity and business. Do you use a CRM or job calculator in your business? Let us know your experience in a comment below!
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