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What to Include in a Roofing Sales Job Description

A roofer at a job board looking at roofing sales job descriptions

Hiring the right staff for sales roles is an essential part of running a successful roofing business. However, finding the best candidates can be a challenge, especially during a construction labor shortage.

Thankfully, in today’s world, we no longer have to rely on word of mouth or newspaper ads. Businesses can use online job boards to recruit qualified talent for roles.

Job descriptions can impact which candidates decide to apply. In this blog post, we’ll walk you through everything you should know about roofing sales job descriptions. We’ll give you tips for success and prepare you to hire top talent for your roofing sales positions. Let’s get started!

What to Include in Roofing Job Descriptions

Clear job descriptions are essential to finding the right candidates for your team. Here are a few sections you should include in roofing job descriptions for most roles, whether they’re sales positions or management roles.

Information About Your Company

Including a little background on your company in a job description is always helpful. If you have an “About Us” page on your roofing website, you can simply copy and paste this into your job posting.

Work Location

In today’s modern working world, work location isn’t straightforward anymore. Some positions are remote, and others need people in the office every day.

Will this position be hybrid, in-office, or remote? If you manage multiple roofing locations, be clear about which area this job will serve.

Salary Range

Pay transparency laws vary by state. For example, California requires all employers to disclose salary ranges in all job postings. The penalties for violating this requirement can be between $100 and $10,000 per violation.

Be sure to check your state labor laws before posting jobs. This Rippling guide provides a full list of pay transparency laws by state.

Even if your state doesn’t require salary ranges in job posts, you should still consider including it anyway. According to LinkedIn research, 91% of U.S. job seekers said salary ranges in job posts affected their decision to apply for the position.

Total Rewards Offering

Include the benefits and perks of working at your company. Do you offer PTO, free snacks in the breakroom, paid holidays, or guaranteed Sundays off? Include all of these items here!

A roofing job listing is a great opportunity to showcase why job seekers should want to work at your company. You can also talk about your team culture.

Hiring is only half the battle—employee retention is crucial to your roofing business’s longevity. Offering stellar benefits to employees can help you retain top talent at your company.


As you think about what items belong in the qualifications section, ask yourself: What skills or experiences do you absolutely need this person to have? Are there any non-negotiable skills or requirements for this position?

Here’s a list of standard qualifications found in roofing sales job descriptions:

  • Transportation and a valid driver’s license
  • Strong communication skills
  • Coachable
  • High school diploma or equivalent
  • Knowledge of residential roofing practices and industry standards
  • 2+ years of prior sales experience

For other possible employee strengths to mention, check out our blog post about team strengths and weaknesses.

Hiring Roofing Sales Managers

Now that you know what to include in both roofing sales job descriptions and roofing sales manager job descriptions, let’s look at the differences between the two.

The skills required to excel as a sales manager are vastly different than the skills to be a salesperson. Here are some skills you should include in your roofing sales manager job description:

  • Ability to motivate and coach salespeople
  • Understanding of the sales process
  • Strong written and verbal communication skills
  • Robust problem-solving experience
  • Leadership skills

Hiring Roofing Sales Representatives

Hiring the right team members is essential to build a strong roofing sales team. Here are some skills and qualifications you should include in your roofing sales job description:

  • Coachable
  • Motivated
  • Strong written and verbal communication skills
  • Proven track record of meeting sales goals

Build a Lasting Business with Roofing Software

Just as resumes are an important part of finding a job, crafting high-quality job descriptions is vital for finding the best candidates.

As you hire your perfect roofing sales team, you need your business ready to set them up for success when they get started.

Roofing software can help you revolutionize your roofing business and capitalize on your newly hired sales team. Start a free 14-day trial with JobNimbus and put your roofing business on the right track today.

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