How much should contractors spend on advertising?
Sick of wasting money on advertising with little results? Knowing your advertising budget and understanding where you get the best results will save you time and money. Get answers to the burning question: How much should be spent on advertising?
Listen to the podcast here
What You'll Learn in this episode:
- Industry-standard on how much you should spend on advertising.
- Look at your past lead flow and revenue to evaluate how you can get better results.
- Have faith in the outcome and don’t be afraid to take risks to move the needle in your company
- The importance of creating a profit net and where you want to hit.
- Measuring results and keeping track of your efforts will save time and money.
Resources from this Episode
How to Generate More Roofing Leads: 5 Most Popular Methods for 2022
JobNimbus benchmark study page 18, respondents’ companies budget around $106,307 on average for all marketing efforts. Marketing budgets are primarily allocated to online advertising, local advertising, and social media
Downloadable: advertising budget template
