Peak Performance
Roofing Services Benchmark Insights 2023
Roofers who branch out beyond basic roofing earn more, get better reviews, and build steadier businesses. This section of the Peak Performance 2023 Report explores how diversification fuels growth and helps roofers weather slow seasons.
Observations
Most roofing companies focus on residential retail—but the ones offering more than one core service are pulling ahead. Nearly 60% of contractors diversify into add-ons like gutters or siding, and it shows in their revenue and reviews.
Key Takeaways
- 58% of roofing companies offer more than one primary service.
- Roofers who diversify into gutters or siding consistently earn more and get higher reviews.
- Expanding into multiple services stabilizes revenue through seasonal dips.
- Companies near the $2M mark have the most opportunity to grow by broadening their offerings.
Supporting Data
- 58% of roofers offer more than one primary service.
- Those with multiple offerings report higher average revenue and stronger customer ratings.
- Revenue clusters around $2M annually, showing headroom for growth through service expansion.
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Roofers who branch out beyond basic roofing earn more, get better reviews, and build steadier businesses. This section of the Peak Performance 2023 Report explores how diversification fuels growth and helps roofers weather slow seasons.
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Roofers who branch out beyond basic roofing earn more, get better reviews, and build steadier businesses. This section of the Peak Performance 2023 Report explores how diversification fuels growth and helps roofers weather slow seasons.
Learn more
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Roofers who branch out beyond basic roofing earn more, get better reviews, and build steadier businesses. This section of the Peak Performance 2023 Report explores how diversification fuels growth and helps roofers weather slow seasons.
Learn more
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