In our last webinar of the Contractor’s Survival Guide series, we dove deep into lead generation strategies including short term vs. long term, identifying the right channels, and creating and executing the plan.
For this webinar, we welcome guest hosts Dmitry from Roofing Insights and Michael from CompanyCam to share their knowledge and experience with managing a team remotely.
Take Care of Your Employees
You want to make sure as a business owner that you take good care of your employees. Don’t force any of your employees to come into the office or knock doors and put others at risk of COVID-19.
It’s your job to guarantee everyone’s safety. You can’t wait for the virus to happen. Doing so will enrage others and negatively influence your business. Don’t let it get to the point where you’re risking it. Be proactive about working safely from home and treat it as seriously as it is.
Apply For Help
We hear in the news a lot about government payroll assistance, loans, etc. for struggling business owners. If you have an employee who has been infected by COVID-19, you have to give them at least 2 weeks paid time off.
The first thing you can do to take advantage of this is to get a tax credit for their paid time off and use it as a tax deduction later on at the end of the year.
It’s ok to take a loan in order to survive during hard times. Many people argue that loans and debt are really bad for a business, but we would argue that it’s how you apply and use it that matters.
If you’re taking a loan to pay your employees and keep employment so you still have a team when the pandemic ends, it’s a good business loan and it’s good to be mentally ok with it.
Next, you should look into government support loans. JobNimbus is hosting a CARES webinar to share information and assistance on how you can access money through the CARES Act.
Managing Virtually – Selling
CompanyCam, especially tied with JobNimbus, can help you sell, produce, and communicate virtually so you can manage your team in a virtual world.
CompanyCam was built for selling in a virtual world. You can use guest user galleries to see how much damage has been done to a roof. You can add the homeowner as a guest user, no cost, where they can upload photos of their roof and you can access the pictures as they’re taking them.
Next, you’re going to use the timeline feature. This is a link that you share with the homeowner that will update them with all the photos and videos of their roof as you’re taking them. That way, you can communicate with them while they’re in their home and you’re on their roof so you don’t have to come into contact with each other to know what’s going on.
The final feature is a report. This shows the homeowner and adjuster what you’ve done in PDF form and send hundreds of photos in one click.
Now that you’ve sold the job, you can look at your job from a production standpoint. Your crew or subs need to be documenting the progress and can do so with the tagging project labels feature.
Tagging lets you draw attention to anything specifically on the job, maybe that’s pre-existing damage, shingle-type, shingle-color, or whatever you want to keep track of. You can also label your project to see where your projects are at in the progress.
The mentioning feature is an effective way to communicate within CompanyCam. It acts like a text message but takes you directly into the photo so you can see exactly what the production guys or sales guys have questions on.
Annotations almost become your blueprint for your production guys. It’s a seamless way for the sales guys to pass things off to your production team.
Communication needs to occur throughout the entire job. In a time of social distancing, communication is more difficult but also more important. It is the key to an efficient company whether we’re in a pandemic or not.
At this time, when you’re not going into the office or sending guys to job sites, you can use conversations so at the project level, you can communicate on what’s going on with the job, whatever that may be.
Again, you can use mentioning where you can point out certain issues. Timelines let you see progress without being there in person. They let you complete or adjust appointments to keep social distancing in real-time.
Finally, you can use marketing to communicate. People are spending a lot more time on social media. If you can afford to, try doubling down on digital ads and content to reach out and interact with your audience.
To hear the full webinar on managing your team, you can listen to it here. If you’re interested in learning more about government assistance with the CARES Act, join our webinar on April 8th, 2020 and register here: https://jobnimbus.zoom.us/webinar/register/WN_WrP9-pVMT-WiT6VEBmHU1g
Stay tuned for our upcoming webinar on production, where we will discuss practicing onsite safety, leveraging suppliers, and going paperless with partners Beacon and Elite Roofing.