Roofing is like any other business: it’s easy to reach a point of burnout. With so many demands on your time and decision-making, days go by pretty quickly! That can add up to feeling overworked in no time.
But roofing also comes with some unique challenges when it comes to burnout. For example:
- Seasons and weather conditions. Unpredictability is the only constant, right?!
- Labor shortages and turnover. With fewer workers entering this industry, hiring and keeping employees has become increasingly challenging.
- Fluctuating prices and competition. According to IBISWorld, the United States has more than 100,000 roofing businesses, which likely works out to at least a few in your neighborhood! With few barriers to entering the roofing industry, high competition has always been the case and probably will be for the foreseeable future.
3 Steps to Re-inventing Your Roofing Business Lifestyle
With so many forces at work, it can be difficult to get out of ruts that may be wearing you out, and into a better business lifestyle. We hope these three steps get you started.
1. Permission to Stop
It may sound counter-intuitive when you have so many other things going on in your roofing business, but this can be an essential first step. Interrupt your flow so you can step back and evaluate what’s going on with your team and yourself.
Stopping can take many forms, so choose one that feels the most effective to you. Turn your chair away from the computer and just stare out the window. Go for a long walk. Take the day off to do something you love. Your mind will begin working out what’s working and what’s not. It can be refreshing to give it some space before sitting down with pen and paper or your smartphone to fix things, so just take a break already!
2. Re-evaluate Your Energy
Re-evaluating can be a pretty overwhelming task, so here’s one way I suggest approaching this: ask yourself, “Am I an introvert or an extrovert? Some business owners have themselves pegged wrong, which can contribute to feelings of burn-out!
One definition of an extrovert is a person who draws energy from being around people, particularly larger groups of people. These roofers probably thrive on larger projects where they interact with many different team members or clients. On the other hand, an introvert is a person who gains energy from being on their own or in much smaller groups of people.
It can be easy to get into different situations in your roofing career that come with very different environments and work patterns. But if you’re an introvert at heart, maybe it’s time to hire out some of the people-facing aspects of your roofing business. Consider scheduling yourself more time for strategy sessions or other activities that re-fuel your energy while still moving the ball forward.
Alternatively, if you’re an extrovert whose business aspirations have earned you a place in the office from which you rarely escape, it’s time to re-connect with people, so consider having someone else help with the more routine tasks that might be draining your energy.
3. Mix It Up!
Once you’ve identified your rut, it’s important to take action that moves you out of it consistently.
Join a roofing association. Consider working every other afternoon in a co-working space where other entrepreneurs can meet one another and provide support. Set up power lunches with other business owners. Sign up for something to look forward to, like training or an educational opportunity for some area where you would like to improve. Consider joining a think tank or mastermind group. If you prefer something more one-on-one, seek out a coach or mentor.
Change when you work, or how you work–it doesn’t matter, as long as it gets you and keeps you in a new groove. Later, you can decide whether to stick with it or switch it up again.
Bonus: Make Sure Technology Works for You (Not the Other Way Around!)
On a practical level, you can also take a fresh look at how well you’re leveraging technology like roofing software. This can change your approach to workflows, scheduling, communication, and many other areas of your roofing business operations.
We’d love to help with that. It might just be one of the most rejuvenating things you’ve done for your business in some time. If you haven’t tried our roofing software solution JobNimbus, consider taking it for a spin. If you’re already a JobNimbus user, please reach out to our Support team today for ideas on how to troubleshoot problem areas.